The KOW Company Limited
Transforming user confusion into clarity through comprehensive front-end optimization, performance enhancement, and technical implementation.
Technical Challenges
TKCL's website suffered from fundamental performance issues and technical debt that were hindering user experience and business growth.
Key Technical Problems Identified
- ✗Slow page load times affecting Core Web Vitals scores
- ✗Poor mobile responsiveness and touch interactions
- ✗Inefficient bundle sizes causing performance issues
- ✗Lack of proper error handling and loading states
- ✗Outdated JavaScript causing compatibility issues
Technical Implementation
Implemented comprehensive front-end solutions using modern web technologies and performance optimization techniques.
Architecture & Technology Stack
Frontend Technologies
- React 18 with Hooks and Context API
- Next.js 14 with App Router
- TypeScript for type safety
- Tailwind CSS for styling
Performance & Optimization
- Image optimization with Next.js Image
- Code splitting and lazy loading
- Bundle analysis and optimization
- Core Web Vitals optimization
Key Implementation Features
Responsive Design System
Built a comprehensive design system with reusable components and consistent spacing using Tailwind CSS.
Performance Optimization
Implemented lazy loading, image optimization, and code splitting to achieve 95+ Lighthouse scores.
State Management
Utilized React Context API and custom hooks for efficient state management across components.
Error Handling
Implemented comprehensive error boundaries and loading states for better user experience.
Performance Results
Achieved significant improvements in Core Web Vitals, user experience metrics, and overall site performance.
Before Optimization
After Optimization
Key Achievements
Technical Implementation Highlights
Performance Optimization with Next.js Image
Implemented optimized image loading with automatic WebP conversion and responsive sizing.
// Optimized image component
import Image from 'next/image'
export function OptimizedImage({ src, alt, ...props }) {
return (
<Image
src={src}
alt={alt}
width={800}
height={600}
priority={false}
placeholder="blur"
blurDataURL="data:image/jpeg;base64,..."
sizes="(max-width: 768px) 100vw, 50vw"
{...props}
/>
)
}Custom Hook for Performance Monitoring
Created a custom hook to monitor Core Web Vitals and user interactions.
// Performance monitoring hook
import { useEffect } from 'react'
export function usePerformanceMonitoring() {
useEffect(() => {
if (typeof window !== 'undefined' && 'web-vital' in window) {
getCLS(console.log)
getFID(console.log)
getFCP(console.log)
getLCP(console.log)
getTTFB(console.log)
}
}, [])
}Ready to Work Together?
Let's discuss how I can help transform your digital presence and drive meaningful results.